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Infographic: 22 ideas for creating irresistible content You’ve developed an editorial calendar and studied the six ways to fight writer’s block. Problem is, you still have blog posts and articles to write. How do you fill all of those holes with compelling content? Copyblogger hopes to ease the burden. The popular site for writers and marketers created its first-ever infographic with 22 ideas for creating content readers will love
The amazing "Civil Debate Wall" at the University of Florida
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Sixty percent of Americans will judge your company based on your online presence, think about that for a moment.
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Design is not just what it looks like and feels like. Design is how it works.
Portion of U.S. consumers who use the following methods to discuss products and services:
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The Role of Mobile Devices, Social Media in News Consumption
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Zopler - Collaborative Story Telling Zopler is a social network where writers, authors and students can easily collaborate on writing stories together as a group. If you choose to use this with students consider making your stories private. For a short video introduction go to www.youtube.com/...
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UnifiedSocial.com Illustration of "Brand Journalism in the Real World" #SXSW panel
Creative use of Pinterest... A Pin It Forward story about what home means to me... (follow by number!)
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highly motivating blogger. She is listed as "Top 10 Blogs by Women That Might Change Your Life". This is her new book. Totally excited to get this! :)
Join UNICEF correspondent Patricia Lone as she reports on a programme that helps Indian child labourers return to school. For more information, please visit: uni.cf/w82Wyk
Hat Tip to @noland Hoshino for this great find from Social Media Examiner. The full post is here: www.socialmediaex... Filled with lots of tips and resources.
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DIY Social Media Management instructions. This stuff just works. I can't recommend it enough!
10 steps to building personas - understanding & appealing to your audience in a sophisticated way
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A periodic table of visualization methods -- with examples of each! Very cool. bit.ly/nNCB4Q
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Part of a map created by Robin Good for our presentation on content curation. www.mindmeister.c...
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Newsjacking is it! Get on it. The visual is from an e-book by David M. Scott. The link goes to a blog post by Kivi summarizing his advice and content.
These three concepts form the base of the pyramid because without all of these elements your content marketing efforts will fail. · Content curation. You've probably heard content marketing referred to as "thought leadership.” To be a thought leader, you've got to know what everyone else is saying, make sense out of it, and then add something original to the conversation. This means your entire content team will need to spend time reading industry blogs, following industry hashtags on Twitter, and keeping their eyes open for new ideas and trends. Sometimes, this research and reading doesn't seem to accomplish much, but without soaking in industry content it's hard to create anything notable yourself. · Content creativity. Content creativity goes far beyond the initial brainstorming session. Creativitymay come in the form of getting through that first sentence when you're facing a nasty case of writer's block or finding the perfect way to fix that awkward sentence when you're in editing mode. You can't consistently create quality content without creativity. · Content coordination. Content marketing is complicated. If you're doing it right, you'll have several blog posts a month, drafts flying back and forth, and several writers fighting for space on the schedule (or begging for a deadline extension). Not to mention that you also have to distribute that content, report on whether or not it's working, adjust your next efforts based on those reports, and incorporate whatever new social sharing site has come out that week. Content marketing flounders without an organizational maestro to take charge and coordinate efforts.
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Jasmin Tragas John, @richendag is in Syd this weekend, she's looking at building up NEt2 Melb - you should say hi! Hope to meet you some day too!
John Wells Hi Jasmin. Thnx - will make contact with her. Keen to catch up sometime in Melb - you work with Darren P, yeah?